Name Brand vs. Store Brand: Instant Stuffing

Price Analysis

Brand	Price	Size (oz.)	Cost/oz.
Pepperidge Farm**	2.50	14	$0.18
Stove Top	1.25	6	$0.21
Betty Crocker	0.98	6	$0.16
Great Value	1.00	6	$0.17

First Impressions

The Pepperidge Farm stuffing looked markedly different than the other three. The Stove Top stuffing smelled the worst out of the four, while the Great Value smelled and looked the best.

Taste Results

1^st: Betty Crocker—Delicious! Noticeable difference from the others

2^nd: Great Value—Tasted a lot like chicken, and was much more salty

3^rd: Pepperidge Farm—Tasted very bready (see ** below)

4^th: Stove Top—Very strong vegetable taste

Overall Opinion

In this case, the choice is obvious—Betty Crocker tasted the best, and was the cheapest. Great Value was very similar—it smelled the best, and was comparable in price, so it would also be a good option if for any reason Betty Crocker is more expensive at your store.

**Note: The Pepperidge Farm stuffing was not prepared exactly as instructed (this wasn’t noticed until after the blind test). We thought it was instant stuffing, but you were supposed to add other ingredients. Thus, it's not really instant stuffing like the other brands, and seemed overly bready because it wasn’t prepared as instructed.